Genoa welcomed the participants of Ulysseus Entre Camp 2026, driving creative thinking on Cultural Heritage

From 8 to 12 June, the University of Genoa hosted the 2026 edition of Entre Camp, welcoming over 50 participants, including Master’s and PhD students, coaches from the partner Universities and testimonials from local partner institutions and businesses.

The 5-day intensive in-person programme offered a unique opportunity for students: divided into 6 teams from diverse academic and cultural backgrounds, they co-created and developed innovative solutions, supported by expert coaches, to a real-world challenge proposed in partnership with the Directorate of Cultural Policies of the Municipality of Genoa, to enhance cultural heritage and tourism, creating value for the territory.

The Department of Economics and Business of the University of Genoa was the main venue for the programme. Located in the central Porto Antico area, it served as a starting point from where participants also visited the MEI National Museum of Italian Emigration and the Nervi Museums, which were the subjects of the challenge, discovering the historic and artistic heritage of the city.

In addition to teamwork and coaching sessions, the agenda included inspiring talks and interactive workshops. Furthermore, the participants enjoyed networking activities, organised also in cooperation with UlySA, the Ulysseus Student Association.

One of the highlights of the programme was the visit to the innovative technology and gaming center “Esplace” at Magazzini del Cotone, where participants gained valuable insights into entrepreneurship and sustainable business practices. They were welcomed by Filippo Costa, ICT R&I Corporate Advisor at Costa Edutainment, with the participation of Alberto Clavarino, President of Genova Startup Foundation, Nicola Canessa, President of Genova Smart City Association, and Matteo Tranchida, CEO of the local start-up TackPay.

On Friday 12 June, the teams presented their proposed solutions to representatives of the Directorate of Cultural Policies of the Municipality of Genoa (Giorgia Barzetti, MuMA Institution – MEI Museum; Luca Dellepiane, Directorate of Cultural Policies; Valeria Magliano, MuMA Institution; Federica Vinelli, Head of the Library sector) together with Riccardo Spinelli, University of Genoa, Department of Economics and Business.

The participants had the opportunity to visit also the UNESCO Heritage sites of the University of Genoa, the Galata Maritime Museum, the largest maritime museum in the Mediterranean, and the Strada Nuova Museums, which have recently gained a three-Michelin-star rating in the Voyages et Cultures guide, the highest level of recognition given to a destination.

Ulysseus Entre Camp

Entre Camp 2026 is part of the Blended Intensive Programmes (BIP) promoted by Ulysseus and co-funded by the Erasmus+ programme.
Following the previous editions held at Haaga-Helia University of Applied Sciences (Helsinki, Finland), Université Côte d’Azur (Nice, France), and the University of Seville (Spain), the 2026 Edition was hosted at the University of Genoa, Italy.

It involves participants from the Ulysseus Partner Universities, enhancing their skills in entrepreneurship, teamwork, critical thinking and intercultural communication, preparing them to become active contributors to the transformation of European cities and regions. With initiatives like Entre Camp, Ulysseus reaffirms its commitment to building a smarter, more sustainable and inclusive future for Europe.

About Ulysseus

Ulysseus is one of the 64 European Universities selected by the European Commission to become the universities of the future. Led by the University of Seville, the Alliance encompasses other seven universities in Europe: the University of Genoa, Italy; Université Côte d’Azur, France; the Technical University of Košice, Slovakia; MCI | The Entrepreneurial School®, Austria; Haaga-Helia University of Applied Sciences, Finland, the University of Münster, Germany, and the University of Montenegro, Montenegro.