Ulysseus Entre Camp Genoa 2026

The Ulysseus Entre Camp is a 5-days intensive training programme to improve students’ knowledge in the field of entrepreneurship through agile methodologies such as Design Thinking while incorporating a challenge-based learning approach. The 2026 Edition, organised by the University of Genoa in the context of the “Tourism and Heritage” Innovation Hub UniGe – Ulysseus, is focused on valorising “forgotten” cultural heritage, creating value for the territory and enhancing cultural tourism.

 

 

Please be aware that your home university may set a different application deadline depending on their internal selection process.

Registration dates 01 December 2025 30 January 2026
Course dates 08 June 2026 12 June 2026
Registration is open
Ulysseus Entre Camp Genoa 2026

Course Outline

Entre Camp 2026 is an intensive training program organized by the European University Ulysseus at the University of Genoa. For five days, from 8 to 12 June 2026, 40 participants from the Ulysseus alliance universities will be able to enjoy an academic offer of excellence with tutoring from trainers at the Ulysseus Universities (University of Seville, Spain; University of Genoa, Italy; University Côte D’Azur, France; Technical University of Kosice, Slovakia; MCI – Management Center Innsbruck, Austria; Haaga-Helia University of Applied Sciences, Finland; University of Münster, Germany and University of Montenegro).

The programme aims for these objectives:

  • Develop and strengthen students’ entrepreneurial mindset through agile processes, tools and methodologies such as Design Thinking.
  • Design Thinking: learn how to use the Design Thinking process and tools.
  • Challenge-based learning: work closely with organizations and companies on a challenge.
  • It also seeks to improve critical thinking, decision making, problem solving, and identifying business opportunities.
  • Sustainable business: work towards sustainable solutions for the future.
  • Intercultural teamwork: develop communication and teamwork skills in a multicultural environment.

Course Content

Students will begin their learning journey in May, by participating in the virtual opening of the programme, where they will be informed of a first learning task (pre-assignment) that they must complete in preparation for the intensive week in Genoa. The activities that make up the programme, linked to the field of entrepreneurship, aim to contribute to the development of the concept of valorising “forgotten” cultural heritage, creating value for the territory and enhancing cultural tourism. Partners from the “Tourism and Heritage” Innovation Hub UniGe Ulysseus will present a challenge focused on this concept.

The goal will be designing innovative and creative solutions for the valorisation of neglected or abandoned Cultural Heritage, creating value for the territory, through hands-on teamwork and guidance from expert coaches. The students will apply the Design Thinking method, which will be explained during the programme. Students will focus on working on the topics by providing solutions to the challenges during the in-person week.

The programme also includes visits to cultural companies and museums on the territory, inspiring speakers and workshops. The participants will have also the opportunity to discover the city of Genova and its UNESCO Heritage, with educational visits, team building and recreational activities.

The Ulysseus Entre Camp is an intensive training experience which is also an enriching opportunity to develop personal skills of determination, results-driven approach and creative thinking. The Entre Camp team strives to create an environment where all students have an equal opportunity to learn, grow, and succeed: however, due to the intensive schedule, participants must consider that they will have to strictly interact with colleagues from
other universities, to work with tight deadlines and that, at the end of the in-person week, the working groups will have to present the proposed solution in front of the BIP audience.

Phases (approximate dates)

  • 4 May 2026: Online kick-off meeting
  • 29 May 2026: deadline for submission of preparatory work and learning
    agreement
  • 8-12 June 2026: camp in Genoa
  • 30 June 2026: deadline for students to submit learning portfolio for evaluation
  • 15 September 2026: deadline for Evaluation of student learning

Learning Activities

  • Five days of intensive training in a collaborative and inspiring environment
  • Lectures and talks by prestigious professionals
  • Networking opportunities in the Genoa region
  • Leisure programme: fun and community development
  • International experience in Genoa

Learning Outcomes

  • Entre Camp aims to improve students’ knowledge in the field of entrepreneurship through very comprehensive and diverse modules.
  • After this training course, participants will be able to use the Design Thinking process; develop and strengthen their entrepreneurial mindset; think critically, make decisions, create different solutions and discuss their practical value; communicate and continue to develop ideas through debates; contemplate problems from various points of view when working in diverse teams and withcompanies and other stakeholders; and identify business opportunities and develop them into a set of sustainable solutions.
  • In line with Ulysseus values, this face-to-face training course will contribute to the development of regions and society. It will also help reduce the skills gap, one of Ulysseus’ key goals.

Requirements

Students enrolled in studies of the following levels in Ulysseus Universities:

  • Master’s or equivalent level (EQF-7)
  • Doctoral or equivalent level (EQF-8)
  • No specific background required
  • English B2

Agenda

Day 1 (Monday 8 June)

Morning:

  • Welcome and challenge presentation

Afternoon only:

  • Tools & Tasks for the day explained by coaches and teamwork
  • Team Building; discovering Genoa and its UNESCO Heritage

Day 2 (Tuesday 9 June)

Morning:

  • Tools & Tasks for the day explained by coaches
  • Teamwork

Afternoon:

  •  Discuss and Teamwork
  • Educational Visit

Day 3 (Wednesday 10 June)

Morning:

  • Tools & Tasks for the day explained by coaches
  • Teamwork

Afternoon:

  • Tools & Tasks for the day explained by coaches and teamwork
  • Entrepreneurship stories from external speakers

 

Day 4 (Thursday 11 June)

Morning:

  • Tools & Tasks for the day explained by coaches
  • Teamwork

Afternoon:

  • Tools & Tasks for the day explained by coaches
  • Teamwork

 

Day 5 (Friday 12 June)

Morning:

  • Teamwork
  • Project presentation

Afternoon:

  • Course Feedback
  • Panel Discussion

Virtual Component

Kick-off: Online, 4 May

  • Approaching economics and management for culture, cultural heritage valorisation and digitalisation
  • Business models for digital innovation, creating value for cities and communities
  • Innovation technologies and tools

Preparatory work (pre-assignment)

  • Students will have to work on a task related to the challenges and submit this task prior to the face-to-face component 04/05/2026 – 29/05/2026Delivery of the learning portfolio where students must investigate and expose the concepts learned during the face- to-face period. It is after the face-to-face component: until 30/06/2026

More information