Communication & Distribution Techniques
The course comprises an interactive mix of lectures, discussions and individual and group work around the area of “Management & Key Competencies” with the focus on ”Communication & Distribution Techniques”
Learning outcomes
In a critical debate on work related subjects, students,
- are competent in the fields of communication and dialogue,
- are familiar with and able to use sales tools and methods,
- are aware of and capable of developing their management potential
Course content
- Communication techniques / causes of communication problems
- Effective and ineffective communication strategies
- Communication models
- Discussion techniques: process control and conflict management
- Sales training, sales techniques
- Everyday sales signs and stimuli
- Sales development in the case of capital investment goods
- Overview of specific sales techniques and their application
- The use of sales tools in support of marketing management
For more information
The Ulysseus Academic Offer allows interested students to get to know other Ulysseus partner universities. They can participate in one or more academic courses or jointly-organized courses each semester. Please note that students will only be able to register for courses offered by universities other than their own. This is to ensure that inter-university contacts are established and intercultural experiences can take place.